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Serra GulluSG

Average response time: 1 hour

About Serra

Economic development consultant with deep expertise in market analysis, business strategy, and growth planning. Based in Dubai, I help international companies and SMEs navigate complex market entry decisions, develop data-driven expansion strategies, and unlock new growth opportunities across the MENA region and beyond.

What I Bring:
  • Economic analysis and feasibility studies
  • Market entry and expansion strategy for GCC/MENA markets
  • Business model development and financial planning
  • Policy analysis
As a Duke University graduate, I combine analytical frameworks with practical, results-oriented consulting. Whether you're entering a new market, seeking investment, or scaling your operations, I deliver actionable insights that drive business decisions.

I work with:
  • Companies entering UAE/GCC markets
  • SMEs seeking growth capital or strategic planning
  • Organizations requiring economic impact assessments
  • Startups developing go-to-market strategies
Remote-first approach means flexible collaboration across time zones. Let's discuss how I can support your business objectives.
  • English

    Native or bilingual

  • Turkish

    Native or bilingual

Can work on-site
Dubai City (up to 50km)

Experience

  • Better City
    Economic Development Director
    August 2023 - Today (2 years and 10 months)
    Dubai, United Arab Emirates
    Strategic Economic Planning
    I help cities, municipalities, and regions develop sustainable growth strategies tailored to their unique context—whether you're a rural community seeking diversification or an established market pursuing resilience. Each engagement is grounded in your specific challenges, assets, and opportunities.
    Research-Backed Recommendations
    You'll receive actionable, data-driven strategies backed by thorough market research and economic analysis. I identify untapped opportunities, assess feasibility, and provide clear implementation roadmaps that your stakeholders can execute confidently.
    End-to-End Project Management
    From initial research through final delivery, I manage the entire process—coordinating analysis, synthesizing insights, and maintaining clear communication throughout. You get a partner who aligns deliverables with your goals and keeps projects on track.
    Strategic planning Economic analysis Data analysis Microsoft Excel Business plan

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Education

  • M.A. in Analitical Political Economy,
    DUKE UNIVERSITY
    2023
    M.A. in Analitical Political Economy,
  • B.A. in Economics & International Studies (Double Major), Minor
    Sabanci University
    2021
    B.A. in Economics & International Studies (Double Major), Minor

Skill set

Categories