Description

Marketing graduate from EPHEC Brussels (Distinction, 2025) with hands-on experience in OOH and DOOH media planning at WPP/GroupM Belgium. During my internship I also authored a thesis on AI integration in OOH advertising — one of the first of its kind in the Belgian market.

I completed an Erasmus exchange at Universidade Europeia IPAM Lisbon at master's level, graduating with high honours — an experience that sharpened both my strategic thinking and my ability to work across cultures.

I help businesses and agencies with digital presence audits, content strategy, social media management, media planning, and SEO. I'm multilingual (FR/EN/NL/AR), Brussels-based, and available immediately for short or long-term freelance missions.

If you're a local business that's invisible online, or an agency that needs an extra pair of hands on a campaign — let's talk

Industry field of expertise

Languages

French
Native or bilingual
English
Native or bilingual
Dutch
Fluent

Workplace preferences

Remote only

Primarily works remotely

GroupM Belgium
OOH Advertising Intern
February 2025 - May 2025 (3 months)
Supported campaign strategy and media planning for leading clients Created AI-powered content and visuals using ChatGPT and Canva AI Collaborated with media planners and data analysts to optimize results
Action Retail
Student Job, Team Leader
January 2020 - January 2024 (4 years)
Train new students, connecting people and showing clients around, getting to know and apply client prioritization
Maniet Luxus (School Work)
Campaign Optimizer
January 2023 - January 2024 (1 year)
Planning different campaigns (online and OOH) as a team to optimize Maniet Luxus' revenue while targeting a new age group Obtained 2nd place in EPHEC