Ahmed H.

PMM - Tech Licensing Products (SaaS Solutions) Lead marketing activities for 3 cutting-edge tech licensing products, driving growth and customer success: Talentera: An end-to-end Applicant tracking system that optimizes the recruitment process from Requisition to Onboarding. Learn more at www.talentera.com. Evalufy: A cutting-edge AI-powered video assessment tool that enables quick and accurate candidate screening, shortlisting, and interviewing. Explore at www.evalufy.com. Afterhire: A configurable onboarding platform that facilitates the seamless integration and accelerated productivity of distributed hires. Visit www.afterhire.com for more information. Key Responsibilities: Collaborate with cross-functional teams including Sales, Product, Marketing Communications, and Demand Generation to drive growth and ensure customer success. Develop compelling product positioning and messaging strategies that differentiate our products in the market. Take ownership of content creation, producing engaging materials such as data sheets, infographics, solution briefs, white papers, user guides, web tutorials, presentations, sales documentation, product videos, website copy, blog posts, and release announcements to effectively communicate the benefits of our products. Partner with the Product team to effectively communicate the value proposition of our products to the sales team. Develop sales tools and training materials to support the selling process, providing deep dives into the product during sales calls when appropriate. Strategically plan and manage the launch of new related products and releases, ensuring smooth cross-functional implementation. Acquire in-depth knowledge of our buyers, their buying process, and criteria to optimize product positioning and marketing strategies. Stay informed about the competition and analyze market trends to position our products effectively and identify opportunities for new capabilities.

Dynamic and results-driven Business Director at a leading Digital Marketing Strategy & Content Agency in the UAE. Expertise in driving strategic growth and delivering impactful solutions for clients. Lead high-performing teams, nurture client relationships, and exceed expectations. Key Responsibilities: Strategic Leadership: Set clear goals, drive growth, and profitability. Develop innovative strategies positioning the agency as a trusted digital marketing partner. Client Relationship Management: Build strong client relationships as the primary point of contact. Understand their goals and challenges, develop tailored digital marketing strategies, and deliver exceptional results. Team Management: Lead and inspire talented teams. Foster a collaborative and high-performance culture, providing guidance and professional development. Business Development: Identify and pursue strategic opportunities, develop proposals, and contribute to revenue growth. Achieve targets and expand the client portfolio. Digital Marketing Strategy: Stay updated on industry trends, leverage data driven insights, and optimize campaign performance. Maximize client ROI. Thought Leadership: Act as a subject matter expert, share insights at industry events, and contribute to publications. Position the agency as a go-to resource for digital marketing strategies. Proven track record in driving business growth, cultivating relationships, and delivering exceptional results. Committed to helping brands thrive in the digital landscape.

Experienced Digital Marketing Consultant specializing in fintech and Merger and Acquisition (M&A) marketplaces. Developed and executed data-driven strategies to drive growth and enhance the online presence of a prominent fintech company. Key Responsibilities: Strategic Digital Marketing: Created and executed data-driven strategies to increase brand visibility, lead generation, and customer acquisition in the fintech industry. Conversion Rate Optimization (CRO): Conducted in-depth analysis of user behavior and website performance to enhance conversion rates and improve the overall user experience. Content Marketing: Developed targeted content strategies to engage the fintech audience and build thought leadership through blog posts, white papers, and case studies. SEO and SEM: Implemented SEO strategies to improve organic search visibility and managed SEM campaigns for optimal ROI and lead generation. Social Media Marketing: Executed social media campaigns to increase brand awareness, engage the fintech community, and drive website traffic. Analytics and Reporting: Utilized advanced analytics tools to track performance, generate insights, and provide actionable recommendations for optimization. Client Collaboration: Collaborated with internal teams and stakeholders to align digital marketing efforts with business goals. Market Research and Competitive Analysis: Conducted in-depth research to identify market trends, customer needs, and growth opportunities. Through my role as a Digital Marketing Consultant, I contributed to the growth and success of the fintech company's M&A marketplace by driving targeted traffic, generating leads, and optimizing the digital marketing ecosystem.