Description

Strategic Project Manager & Brand Builder with 10 years of experience orchestrating complex projects in luxury retail and high-end environments across Europe. Expertise spans end-to-end project delivery, stakeholder coordination, budget management, and creative execution—skills directly transferable to talent management and influencer partnerships.

Proven ability to balance creative vision with commercial objectives, manage diverse teams across borders, and deliver projects that tell compelling brand stories. Skilled in negotiation, relationship building, strategic planning, and ensuring flawless execution from concept to final delivery.

Passionate about design, storytelling, and brand narratives—whether through architectural spaces or digital influence. Known for exceptional communication, meticulous organization, and the ability to align multiple stakeholders around a shared vision. Thrives in dynamic, remote environments where creativity meets strategic thinking.

Languages

French
Native or bilingual
English
Native or bilingual
Arabic
Native or bilingual
Italian
Conversational

Workplace preferences

Remote only

Primarily works remotely

Saint Laurent
SENIOR ARCHITECT STORE PLANNER
LUXURY GOODS
July 2024 - Today (1 year and 11 months)
Paris, France
• • Oversaw high-end architectural projects across the EMEA region, managing multi-country project pipelines.
• • Led project execution from feasibility to completion, ensuring alignment with brand strategy, operational excellence and local compliance.
• • Developed and managed project schedules, budgets, and feasibility studies to support strategic planning and cost efficiency.
• • Collaborated with multidisciplinary teams, including local architects, interior designers, legal teams, visual merchandising, and contractors, to enhance project value.
• • Managed regional supplier and contractor selection, optimizing performance and securing on-time, high-quality delivery.
• • Supervised construction phases, ensuring adherence to design specifications, brand standards, and regulatory requirements.
• • Oversaw design reviews, construction documentation, and procurement processes, including FF&E sourcing and factory visits across regions.
• • Proactively identified, resolved, and communicated project challenges to ensure seamless delivery.
• • Managed regional CAPEX, timelines, and vendor negotiations, reporting directly to senior leadership.
End-to-End Project Management End-to-End Project Management Strategic Planning & Problem Solving End-to-End Project Management
Aesop
STORE DESIGN PROJECT MANAGER EUROPE
October 2022 - July 2024 (1 year and 9 months)
Paris, France
• • Oversaw project management for high-street stores, department store concessions, and temporary activation across Europe.
• • Drove alignment across stakeholders to uphold design integrity while meeting commercial targets.
• • Collaborated closely with Retail Property teams to assess locations, conduct site surveys, and provide architectural and construction insights.
• • Managed permitting, engineering, and compliance processes, securing all necessary approvals for build and occupancy.
• • Drafted, negotiated, and approved construction contracts; led tendering processes and applied value engineering to optimize costs.
• • Maintained rigorous control over budgets, timelines, and quality through on-site monitoring, financial oversight, and contractor coordination.
• • Reviewed shop drawings, performed factory and site visits, and ensured execution aligned with Aesop's design principles and brand guidelines.
• • Led store handovers, compiled defect lists, managed rectification processes, and conducted post-opening reviews for continuous improvement.
• • Reported regularly on CAPEX, project progress, and risk to senior leadership, ensuring transparency and accountability at all stages.
LUXURY RETAIL,
ARCHITECT PROJECT MANAGER
February 2020 - September 2022 (2 years and 7 months)
Paris, France
Managed architectural projects and boutique rollouts for luxury brands and high-end department store renovations:
• • Led boutique implementations for brands including Rolex, Fendi, Loewe, Dior and Bottega Veneta.
• • Developed architectural specifications and coordinated cross-functional teams, consultants, and contractors.
• • Managed tender processes and site execution to ensure on-time, on-budget delivery.
• • Oversaw strategic renovations of key retail areas at Le Bon Marché such as the Women's Shoes department and the Central Perfumery, enhancing customer experience and aligning with brand positioning.
• • Ensured design integrity and quality standards while aligning with commercial objectives.

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NATIONAL LICENSE TO PRACTICE ARCHITECTURE (HMONP)
Paris Belleville National Superior School of Architecture (ENSA)
2017
NATIONAL LICENSE TO PRACTICE ARCHITECTURE (HMONP)
STATE ARCHITECT DIPLOMA
Paris Belleville National Superior School of Architecture (ENSA)
2014
STATE ARCHITECT DIPLOMA

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Zeineb Ben Nasr

SENIOR ARCHITECT STORE PLANNER

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