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Thomas FarranTF

Thomas Farran

Senior Product and Delivery Lead

$698/day
Madrid, ES
15+ years

Average response time: 1 hour

About Thomas

I'm a senior product manager, delivery lead, and AI consultant with 15+ years of experience across fintech, payments, and enterprise technology.
My background spans the full product lifecycle, from discovery and roadmap definition through agile delivery and go-to-market. I've shipped digital wallet products, led payment rail expansions across EMEA, APAC, and LATAM, managed integrations with providers including Adyen, Stripe, Checkout.com, and Alipay, and delivered complex multi-team programmes for clients including Apple, HBX Group, The Weather Channel, Johnson & Johnson, Siemens, and Mars.
On the AI side, I work hands-on with LLMs, RAG architecture, prompt engineering, and GenAI product design. Through ana labs, my consultancy, I help enterprise clients translate AI strategy into shipped product.
I work well in ambiguous, fast-moving environments and take end-to-end ownership of what I deliver. My clients value directness, technical fluency, and the ability to bridge business and engineering without friction.
Available for senior PM, fractional product leadership, programme delivery, and AI product consulting engagements.
  • Spanish

    Conversational

  • English

    Native or bilingual

  • Portuguese

    Native or bilingual

  • French

    Basic

  • Italian

    Conversational

Remote only
Primarily works remotely

Experience

  • HBX Group (Hotelbeds)
    Fintech Product Lead
    TRAVEL AND TOURISM
    May 2024 - May 2026 (2 years)
    Madrid, Spain
    Product | Fintech | Delivery | Payments
    • • Owned and shipped an in-house B2B eWallet product end-to-end, covering wallet capabilities, multi-currency payouts, and automated reconciliation for travel agents, OTAs, and hoteliers across EMEA, APAC, and North America.
    • • Drove full product lifecycle from discovery through launch, partnering with engineering, compliance, finance, and operations to navigate multi-jurisdiction regulatory requirements.
    • • Automated reconciliation and settlement flows, eliminating manual overhead and driving 40% growth in hotelier adoption post-launch.
    • • Led payment provider integrations and banking partner onboarding across multiple markets.
    • • Ran agile delivery cycles across cross-functional squads, managing sprint planning, backlog prioritisation, and iterative releases.
    Product management Delivery management Fintech Project Management Strategic planning
  • ana labs
    Founder & Principal Consultant
    January 2024 - Today (2 years and 5 months)
    AI Product | Delivery | GenAI | Enterprise
    • • AI product and delivery consultancy for Johnson & Johnson, Siemens, Mars, Andela, and The Weather Channel.
    • • Project lead for The Weather Channel mobile app — delivered Wellness, Activities, and Travel Hub features across Android and iOS, managing 3 parallel teams over a 12-month engagement.
    • • Delivered end-to-end AI products covering LLM scoping, prompt engineering, RAG architecture, AI UX, evaluation metrics, and responsible AI frameworks.
    • • Produced structured playbooks, governance frameworks, and delivery documentation; managed stakeholders at senior and executive level throughout.
    • • Hands-on with vibe-coding tools including Bolt and Lovable for rapid prototyping and workflow automation.
  • Tethrä
    Co-Founder & CEO
    August 2022 - Today (3 years and 10 months)
    Fintech | Wallet | Crypto
    • • Built a digital wallet product from zero — full lifecycle ownership across discovery, UX, technical architecture, payment rail integration, and go-to-market.
    • • Designed wallet onboarding flows, payout infrastructure, and compliance frameworks with stablecoin and crypto payment rail considerations built in from the start.

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Certifications

  • Scrum Master Certification Specialization
    LearnQuest
    2018
    Project Management Atlassian JIRA Scrum Atlassian Confluence

Skill set

Categories