About Sarah
Innovation and brand strategy consultant with 7+ years of experience designing and
implementing forward-thinking programs for governments, corporates, and
international institutions across EMEA. Skilled in leading innovation initiatives from
insight to execution, building travel-related programs, and brand narratives -
especially in fast-moving environments that blend tradition with innovation. Proven
ability to turn insights into brand positioning, facilitate ecosystem collaboration, and
guide cross-functional teams toward impactful delivery.
English
Native or bilingual
Spanish
Native or bilingual
French
Native or bilingual
Portuguese
Fluent
Can work on-site
Dubai City (up to 50km)
Experience
- PinPointCo-FounderApril 2020 - December 2020 (8 months)Dubai - United Arab EmiratesBuilt a virtual queue management startup during COVID-19. Winner of startAD Top 10 Weekend.PinPoint is an app that tells you how busy a place is before you go and allows you to join virtual waiting lines, so you can safely leave your house like never before. It allows businesses to safely bring back their customers whilst keeping employees safe, complying with government regulations, as well as benefiting from data insights.- Produced the Pitch Decks to send to potential investors- Analyzed cost breakdowns and revenue projections- Currently developing Business Proposals in preparation for our beta test- Using Instagram and LinkedIn to attract future users to the app
- Got UFounderOctober 2019 - May 2021 (1 year and 7 months)Dubai - United Arab EmiratesLaunched a platform for university orientation, validated with 100+ users. Participated in Stanford Rebuild, Sheraa, Zain Great Idea Cohort 6, and GSV Bootcamp to achieve the product.Got U strives to simplify the university search process by providing information on universities worldwide and their courses.- Surveyed 112 potential users on current market offerings- Performed a SWOT analysis, including engaging with university counsellors and admission teams to evaluate the strategic positioning of the platform- Developed an early prototype on the website to validate the questions- Participated in Stanford Rebuild, GSV Bootcamp (Summer 2020), Zain Great Idea Cohort 6 (Early 2021) and Sharjah Startup Studio (S3) to explore and validate this concept
- Founder InstituteInnovation Manager (part-time)March 2025 - Today (1 year and 3 months)
- Managed customer success of 6-month acceleration program in Angola with TotalEnergies, aligning stakeholder goals and measuring program ROI.
- Led grant strategy and proposal development for US and EU funding portals, and managed consortium partnerships, to secure bids across EMEA and Africa on supporting startups' expand and developing entrepreneurial skills.
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Education
- Bsc (Hons) International Business with a Year in IndustryUniversity of Kent2019Bachelor of Sciences