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Neha PrakashNP

Average response time: 1 hour

About Neha

I’m a Digital Growth Strategist with 12+ years of global experience driving brand visibility, customer acquisition, and measurable ROI through performance marketing, data-driven media buying, and strategic partnerships across FMCG, B2B, and FinTech sectors.

I specialize in building high-value digital ecosystems and aggregator partnerships that convert data and strategy into measurable business outcomes. With deep expertise in media planning, analytics, and conversion optimization, I help brands and businesses unlock scalable growth and long-term customer value.

Key Achievements:

• Accelerated customer acquisition by 30%+ and boosted digital transaction volumes by 70%+ through high-performing in-app and paid campaigns, achieving 10x organic growth in under nine months on Social Media.

• Reduced customer acquisition cost by 40%, increased organic traffic by 20%, and generated 250+ qualified sign-ups in six months through targeted paid ads and Retention through CRM.

• Strengthened brand visibility by elevating search rankings from 80th position to the Top 10, driving consistent inbound leads and improving conversion quality.

• Directed multi-market performance campaigns managing over USD 2.6M in ad budgets, achieving 3x ROAS, doubling conversion rates, and improving cost efficiency by 15% within half a year.

• Advanced from a junior to managerial leadership role within three years, leading teams across regions and industries to deliver data-backed growth strategies and measurable results.

Core Strengths:

Strategic Partnerships | Performance Marketing | Full-Funnel Growth | Social Media | Conversion Optimization | SEO | Data Analytics | Cross-Market Campaigns

Check my Video:
  • English

    Native or bilingual

  • Hindi

    Native or bilingual

Can work on-site
Dubai (up to 50km)

Experience

  • Comera Pay LLC (Royal group)
    Digital Marketing Manager
    TECH
    January 2025 - September 2025 (8 months)
    Dubai - United Arab Emirates
    Developed and implemented digital marketing strategies with a focus on growth, performance, and ROI across VOIP, digital wallets, remittances, and corporate payment gateways. Drove awareness and app downloads through influencer campaigns, in-app marketing, and social media initiatives. Worked on strategies for the campaigns for SME Finance and NBFC products under Comera Money, Comera Finance, Comera Tech, and Comera Pay. Did a promotional video for the company Remittances, which is attached here.
    Social media TikTok Ads in-app marketing Digital Ads Growth and Partnership
  • The Project Office DMCC (JLT)
    Global Marketing Manager
    CONSULTING AND AUDITS
    June 2023 - December 2024 (1 year and 6 months)
    Dubai - United Arab Emirates
    Drove 360° digital strategies across sustainability, SaaS, legal, and real estate, delivering measurable ROI. Boosted Equicty.com free trials sign ups by 250 in 6 months, cutting CPL by 40% and raising organic traffic 20%. Improved Legal Land Brazil's keyword rankings from 80th to top 1–14 in 7 months. Generated 265 qualified real estate leads at $2.5 CPL while increasing traffic by 35% and driving overseas buyer acquisition.
    SEO Social media Paid ads Performance Marketing Email marketing
  • aCommerce Group Thailand-:
    Marketing Planning &Strategy Manager- Regional SEA
    E-COMMERCE
    September 2021 - May 2023 (1 year and 8 months)
    Bangkok, Thailand
    Headed SEA region toward Planning and executing digital marketing advertising Strategies, media planning, content & campaign Management especially collaborative ads (catalogue sales/CPAS), reporting, and analysis, upselling Digital services, P/L Simulation, project feasibility, and client management for the Brand site, Onsite (Marketplace), and driving traffic from Offsite media (using FB ads, Google Ads, Line ads, Twitter ads, Tik Tok ads, prog ads) diversified industry. Team Management and Key Lead for any Marketing Solutions, Client Solutions in SEA.
    E-commerce Marketing Digital Ads Marketplace Reporting

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Education

  • Google Ads Search Certification Google Data Studio
    Google Digital Academy
    Google Ads Search Certification Google Data Studio
  • Advanced Competitive Research, Keyword Research Test Link Building
    Semrush
    Advanced Competitive Research, Keyword Research Test Link Building

Skill set

Categories