Description

Experienced CRM professional with 10+ years of expertise in marketing automation & customer engagement. As the founder of a Salesforce consultancy agency, I help businesses optimize their customer journeys through Salesforce solutions. Experienced in both implementation and strategic consulting, I bridge the gap between technology and business needs to drive measurable growth.

Languages

French
Native or bilingual
English
Fluent
Arabic
Native or bilingual
Spanish
Conversational

Workplace preferences

Can work on-site

Dubai City (up to 50km), Abou Dabi (up to 50km)

LEVOOKA
CO-FOUNDER & CEO
January 2019 - Today (7 years and 5 months)
Paris, France
Levooka is a digital agency specializing in Salesforce Marketing Cloud integration and strategy. I lead a team of five consultants, overseeing their projects and professional development while personally managing key client relationships to drive long-term success. I have advised businesses on CRM strategy, marketing automation, and data driven customer engagement, helping them maximize the value of Salesforce solutions.
Sanofi
SENIOR SALESFORCE MARKETING CLOUD CONSULTANT
December 2023 - Today (2 years and 6 months)
Paris, France
CRM Migration Project

• Support for business teams + technical teams in the migration
• Audit of existing solution + proposed improvements
• Definition of the new architecture
• Monitoring the implementation of the new platform
• Business workshops for setting up new use cases
• Tool: Salesforce Marketing Cloud

CDP Request For Proposal Project

• Supporting the teams on the RFP process for CDP Solution:
• Guided teams in evaluating, selecting, and architecting CDP solutions to fit business needs
Biogen (US)
SENIOR SALESFORCE MARKETING CLOUD CONSULTANT
February 2020 - December 2022 (2 years and 11 months)
Paris, France
• Analysis of customer needs + writing of specifications / documentation in English
• Management of automated journeys via Journey Builder + Automation Studio
• Restructuring and optimization of the data model
• Creation of Data Extensions / Use of Data Designer
• Using filters and SQL queries
• Cloud Page Creation
• HTML email integration + AMPScript customization
• Interfacing and connection: Marketing Cloud Connect + API