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Lara TumminaroLT

Lara Tumminaro

Hospitality & Real Estate Strategy Consultant

$600/day
Dubai, AE
3-7 years

Average response time: 1 hour

About Lara

I help businesses build, scale, and position themselves across the hospitality, real estate, and lifestyle sectors — combining European institutional rigor with deep GCC market knowledge.

My career spans a decade across five countries and three continents. I started in my family's guesthouse in Germany, built hands-on hotel operations experience across boutique and luxury properties, completed my real estate degree at IREBS Regensburg — one of Europe's leading real estate institutions — and have since worked across institutional fund management, large-scale real estate development, and GCC hospitality strategy.

At Institutional Investment Group in Frankfurt, I managed fund operations across approximately €1 billion in EU real estate funds across seven funds — covering transactions, investor relations, NewCo structuring, and capital management. At SIGNA Group in Berlin, I worked on feasibility analysis and hotel concept development for one of Europe's largest real estate developers. Most recently as Development Associate at a Dubai-based Emirati family office I lead brand development, Hotel Management Agreement negotiations, and strategic partnerships across the GCC.

Beyond operations and strategy, I bring a genuine eye for space and concept — with hands-on experience in interior design, FF&E concepts, co-working spaces, and serviced apartment development through my work with STUUB in the Black Forest.

I work with: European companies entering the GCC market, hospitality and real estate developers needing feasibility and concept support, boutique lifestyle and wellness brands building operational foundations, and institutional investors requiring real estate fund operations expertise.

Based in Dubai. Available remotely and on-site across Europe and the GCC. Native German speaker, fluent English, practical Italian.
  • German

    Native or bilingual

  • English

    Native or bilingual

  • Italian

    Conversational

  • French

    Basic

  • Spanish

    Basic

Can work on-site
Dubai (up to 50km)

Experience

  • Hospitality Management Holding
    Development Associate
    January 2025 - Today (1 year and 5 months)
    Dubai - United Arab Emirates
    HMH, part of the Emirati family office “MANAFA,” is a UAE-based hotel operator specializing in Arabic, family-friendly, and wellness-focused hospitality across the GCC. The company manages five brands in six countries and 15 cities, operating 2,459 keys with an additional 3,800-key development pipeline.
    •Spearheading business expansion across key markets in the GCC Region and reporting directly to HMH Board Members.
    •Leading concept development, Rebranding, and Renaming initiatives to align the portfolio with wellness-focused, sustainable, and purpose-driven values.
    •Building strategic partnerships with hotel owners, government entities, real estate developers, and corporate entities to drive growth and market entry.
    •Positioning the company for long-term success through forward-looking strategic development and market leadership initiatives.
    •Leading negotiations of Hotel Management Agreements (HMAs), Memoranda of Understanding (MOUs) and Joint Venture (JV) while contributing to high-level financial forecasting and business planning.
    •Representing the company at industry events including FHS, ATM, THINC ME, RAKIS, TOURISE, etc. elevating brand visibility and cultivating key relationships for expansion.
    Business development Stakeholder Management Project Management operations management Brand content
  • Black Forest Real Estate GmbH
    Development & Project Analyst | Freelancing, Founder Collaboration
    March 2024 - December 2024 (9 months)
    79 Freiburg im Breisgau, Germany
    BFRE GmbH is a real estate investor and project developer specializing in niche properties in the Black Forest and southern Germany, operating under the brand STUUB. The portfolio is valued at €15 million, encompassing 10 properties and over 100 apartments in the region.
    •Collaborated with the Founder of BFRE GmbH & STUUB to drive development, project, and asset management initiatives, delivering projects aligned with strategic goals and improving overall project outcomes.
    •Structured internal company processes, creating a more organized workflow and standardized procedures to improve efficiency, communication, and project tracking.
    •Conducted property and market research while negotiating LOIs, Term Sheets, and contracts for potential locations, supporting informed decision-making and contributing to overall growth and profitability.
    •Developed expertise in interior design, actively contributing to the creation of FF&E concepts, co-working spaces, and serviced apartment properties, emphasizing sustainable and eco-friendly design principles.
    Project Management Market analysis Financial Analysis Data analysis Real estate
  • SIGNA GROUP OF COMPANIES
    Feasibility & Project Analyst
    September 2023 - January 2024 (4 months)
    Berlin, Germany
    SIGNA is one of Europe's largest Real Estate Developers, specializing in mixed-use developments, with a focus on projects in Central Europe. The Group boasts a gross asset value of 20 billion euros and a pipeline of new projects worth around 25 billion euros.
    •Supported the Director and Head of Asset Strategy in advancing hotel properties and implementing new utilization strategies for hotel operator properties, resulting in enhanced asset performance and increased profitability.
    •Contributed to innovative concepts and implementation scenarios through comprehensive market research, and thorough feasibility analyses.
    •Actively participated in creating and implementing development strategies, particularly in large mixed-use projects and neighborhood developments, fostering sustainable growth and maximizing returns on investment.
    •Generated new ideas for Hotels & F&B through rigorous feasibility analyses, cost analyses, and business plans, including detailed calculations, forecasts, P&L, OpCo, and PowerPoint presentations, laying the foundation for successful project execution and stakeholder engagement.
    Feasibility study Market Study Concept Creation Financial Analysis Real estate

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Education

  • Certificate program: Hotel real estate investments and asset management
    E-Cornell University
    2022
    Certificate program: Hotel real estate investments and asset management
  • B.Sc.
    University Regensburg / International Real Estate Business School (IREBS)
    2021
    B.Sc.

Certifications

  • Hotel Real Estate Investment and Asset Management
    ECornell
    2022
    Asset Management Strategy Control of Hotel Real Estate Hotel Real Estate Development Hotel Management Agreement Negotiating Hotel Real Estate Asset Management Hotel Real Estate Investment Valuing Hotel Intellectual Property and Structuring the Capital Stack

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