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Ismail B.IB

Ismail B.

Supermalter

Product Owner | Yield & Pricing Strategy

$814/day
4 projects
Dubaï, AE
3-7 years

Average response time: 1 hour

About Ismail

Product Owner specialised in revenue optimisation, pricing intelligence and performance steering.
I help organisations improve forecast accuracy, streamline decision workflows and strengthen revenue performance by translating business needs into clear, scalable product solutions.

My work focuses on making revenue management more predictable, more data-driven and easier to operate. I design KPIs, dashboards and product frameworks that enhance visibility, align teams and enable high-impact strategic decisions — regardless of the industry: hospitality, aviation, rail, mobility or any yield-based business model.

I bring structure, clarity and execution to complex environments, ensuring that tools truly serve decision-making and that product vision becomes operational reality.

If your objective is better yield outcomes and smarter product-led performance, I deliver method, insight and measurable results.
  • French

    Native or bilingual

  • English

    Native or bilingual

  • Arabic

    Native or bilingual

  • Spanish

    Conversational

Can work on-site
Dubaï (up to 50km), Abou Dabi (up to 50km)

Experience

  • Disneyland Paris
    Product Owner
    HOSPITALITY
    April 2024 - Today (2 years and 2 months)
    Dubaï, United Arab Emirates
    Led the product development and delivery of revenue optimization capabilities across a large-scale resort ecosystem, covering theme parks, hotels, and multiple distribution channels.

    • Defined and drove the product vision and roadmap for revenue optimization tools, improving pricing precision, demand forecasting, and overall commercial performance at resort scale.
    • Translated business and operational needs into functional specifications, user stories, and product requirements, ensuring alignment between business stakeholders and development teams.
    • Defined acceptance criteria, testing frameworks, and UAT processes to secure reliable deployments across multiple guest segments and sales channels.
    • Managed product backlog prioritization, sprint planning, and agile delivery cycles, coordinating cross-functional teams to accelerate feature delivery and maximize business value.
    • Monitored product performance KPIs such as RevPAR uplift, demand forecast accuracy, occupancy thresholds, and inventory exposure to guide product iterations and optimization decisions.
    • Designed and implemented revenue and inventory management mechanisms in collaboration with Pricing, Forecasting, Sales, and Distribution teams.
    • Coordinated product adoption across operational entities including Parks, Hotels, Call Centers, and Digital platforms through documentation, training, and feedback loops.
    • Introduced analytical frameworks and KPI models to improve yield management, capacity allocation logic, and performance visibility.
    • Acted as the key interface between business leadership, development teams, and executive stakeholders, communicating product progress, risks, and delivery outcomes.

    Key Skills:
    Product Ownership • Revenue Optimization • Hospitality Technology • Pricing & Forecasting Systems • Agile Delivery • Stakeholder Management • Data Analytics • KPI Dashboards • Resort Operations • Digital Distribution • Inventory Management
    Revenue Management Product management product owner Agile method Pricing strategy
  • Accor - Information Technology
    Project Manager
    HOSPITALITY
    April 2022 - April 2024 (1 year and 11 months)
    Paris, France
    Managed a strategic hospitality technology transformation project involving the migration of core systems, including PMS and Revenue Management Systems, supporting the modernization of hotel operations and revenue optimization capabilities.

    • Defined project objectives, scope, roadmap, and timelines, ensuring on-time delivery and alignment with business priorities.
    • Gathered and analyzed business and operational requirements to define system functionalities and expected outcomes.
    • Acted as a bridge between business stakeholders and technical teams, translating functional requirements into clear technical specifications.
    • Coordinated cross-functional teams including Revenue Management, Data, Digital Factory, and system architects to deliver project milestones.
    • Participated in the decommissioning of SmartPricing and the implementation of IDeaS Lite integrated with Opera Cloud, supporting the evolution of revenue management capabilities.
    • Developed project monitoring dashboards and progress reports in Power BI, tracking timelines, budgets, and deliverables.
    • Designed standardized data dashboards to ensure consistent reporting and visibility for all project stakeholders.
    • Communicated project progress and risks to senior leadership using structured reporting tools.
    • Worked closely with development and integration teams to ensure interoperability between PMS platforms and existing systems.
    • Analyzed technical data flows and system architecture to understand integration requirements and project dependencies.
    • Collaborated with technical teams to implement connectivity solutions between hospitality platforms and digital ecosystems.
    • Contributed to the evaluation and selection of PMS solutions based on operational and business needs.

    Key Skills:
    Hospitality Technology • PMS Migration • Revenue Management Systems • IDeaS • System Integration • Digital Transformation • Data Analytics • Power BI • Stakeholder Management • Agile Project Coordination
    Gestion de projet Microsoft Power BI Pilotage de projets Documentation Revenue Management
  • Marriott
    Director of Sales and Marketing - Hotel Opening
    HOSPITALITY
    April 2019 - April 2022 (3 years)
    Paris, France
    Commercial and marketing leader experienced in hotel openings, revenue strategy, and hospitality technology at Marriott. Led the launch of a new property, overseeing system implementation and cross-functional coordination across sales, marketing, revenue, and IT teams.
    • Led and developed a cross-functional commercial, marketing, and events team of 8 people, ensuring alignment between business objectives, operations, and digital tools.
    • Acted as a bridge between business teams and technical stakeholders to ensure successful implementation and adoption of key hospitality systems including Opera PMS (Sales & Catering, OXI, configuration), Cvent, Salesforce, and Marsha.
    • Designed and implemented data-driven dashboards and reporting tools using PMS and RMS data to support decision-making and performance monitoring.
    • Collaborated with Revenue Management teams to optimize pricing strategies and demand forecasting, driving continuous revenue growth.
    • Built daily performance tracking and forecasting dashboards enabling teams to monitor KPIs and anticipate business trends.
    • Led process optimization and operational standardization, ensuring compliance with local regulations, corporate standards, and best practices.
    • Coordinated cross-department teams (Sales, Marketing, Revenue, Operations, IT) to deliver revenue optimization initiatives and improve customer experience.
    • Worked closely with hotel IT teams, Marriott consultants, and Oracle specialists during the migration to Opera PMS v5.6 (Sales & Catering module), contributing to system configuration, testing, and rollout.
    • Defined short-, medium-, and long-term strategic roadmaps to support hotel growth and digital transformation.
    • Managed marketing and sales strategy, budgeting, and external partners (PR agencies, communication agencies, photographers) to strengthen brand visibility.
    • Analyzed business performance, forecasts, and competitive benchmarks to continuously refine strategy and exceed revenue targets.
    Analyse de données Stratégie commerciale Revenue Management Etude de marché Business intelligence

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Education

  • Master of International Business Management
    ISEE
    2013
  • DEUG Mathématiques Appliquées aux Sciences Sociales
    Université Paris 1 - Panthéon Sorbonne
    2010

Skill set (35)

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