Hala Kaddoura

• • Led business, marketing, and storytelling strategy to launch the artist's professional career internationally.

• • Built the artist's website and digital archive, organizing and digitizing artwork for gallery and institutional outreach.

• • Secured contract with Artist Bachir Mohammad for Group Exhibition at Msheireb Museum, Doha, Qatar drawing over 1,000 visitors in September 2024.

• • Produced and promoted an Artist Talk and Exhibition in collaboration with Wayward Coffee. Co at Dallas Design District, attracting 120+ attendees and fostering community engagement.

• • Led the content creation and social media strategy to expand visibility among collectors and art audiences.

• • Created and fostered connections with art galleries at the 2025 Dallas Art Fair.

• • Increased scheduled property tours by managing prospect qualification and conversion for Fort Worth and Euless leasing teams, strengthening the sales pipeline.

• • Applied marketing and storytelling principles to present properties and lifestyle narratives to prospective residents, improving client experience.

• • Coordinated closely with on-site teams to maintain consistent messaging and customer engagement across multiple locations.

• • Built a network connecting Arab creators with industry leaders & organized programming and events to support Arab media artists.