About Ahmed
English
Native or bilingual
Arabic
Native or bilingual
French
Basic
Experience
- JumeirahExecutive Director of Marketing - Group & CorporateApril 2025 - Today (1 year and 2 months)Dubai, United Arab EmiratesLed global marketing across 17 hotels and 20+ markets with a USD 21M budget and a 70+ team, delivering a 24.55% reduction in cost per booking and unlocking USD 2M in media efficiencies. Drove a 25.9% uplift in conversion, 55.2% increase in revenue, and 85% growth in loyalty revenue through full funnel optimisation, while leading high impact launches including Jumeirah Marsa Al Arab with 120% revenue uplift and 45% increase in bookings.
- JumeirahSenior Director of Marketing - Group & CorporateOctober 2021 - April 2025 (3 years and 6 months)Dubai, United Arab EmiratesTransformed direct channel performance, increasing direct revenue share from 15.5% to 20% and driving 13% growth in direct revenue and 4% uplift in contribution through UHNW strategies. Delivered 150% growth in direct room revenue through strategic partnerships with Visa and Amex, and drove 205% growth in organic revenue and 1500% growth in paid revenue through global social and performance transformation.
- NovaMemberJuly 2024 - Today (1 year and 11 months)Nova is a global, invitation-only top talent network that connects the top 3% of the most talented individuals from various industries worldwide, helping them achieve their full potential.
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Education
- Executive MBAIE Business School2023Dean's List / Honors
- Mastering Customer InsightsColumbia Business School2026Mastering Customer Insights