- Taranaki Arts Festival TrustLead Graphic Designer and Marketing AssistantARTS & CRAFTSApril 2021 - July 2022 (1 year and 3 months)New Plymouth, New ZealandThis role involved rebranding & delivering design concepts for festivals. Assisting the Marketing Manager to create engaging content across print & digital touch points for various festivals & often to extremely tight deadlines. Coming in as a young designer, I was able to provide TAFT with the refresh it needed to gain traction with a younger audience whilst creating excitement for our core audiences. TAFT allowed me the creative freedom to explore new possibilities, take risks & shake up the game. Together we delivered sold-out festivals to the Taranaki region enriching the community with cutting-edge arts & culture.
- Groovy Tuesday StudioFreelance Graphic DesignerARTS & CRAFTSMay 2019 - Today (5 years and 12 months)Oakura, TK, New Zealand• Maintain client relationships through consistent communication – advising them on the best strategies to deliver desired results to target audiences• Scheduling meetings, designing pitch decks and presenting concepts to clients• Developing custom designs/brand suites for clients to a consistently high standard• Reviewing and refining projects to ensure the client is satisfied with the work and there are no errors orinconsistencies• Building up a respectable client base and working with some well-known New Zealand brands• Invoicing clients and filing tax reports - running behind the scenes admin of the business• Marketing and promoting work via social channels and website – keeping track of engagement
- Bachelor of Design Majoring in Visual Communication Design (Honours)Massey University College of Creative Art2019Challenge how we experience the world through visual design. Transform perceptions, express a point of view and embrace experimentation. Discover an array of subject areas within visual communication design that you can delve deep into, including concept design, illustration, typography, interaction design, web and information design and branding. Collaborate on projects with group members—pulling your different skills and thinking together with others, as well as working independently on your own.