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Sophie Viridaud
Innovation & Marketing - Ex-Henkel & Ex-L'Oreal
  • Suggested rate
    $634 / day
  • Daily rate details

    Freelancer rate (excluding tax)
    $634
    Malt service fees (excluding tax)
    $0
    Total (excluding tax)
    $634
    This rate is for suggestive purposes only. The freelancer will send you a tailored quote based on the details provided in your project proposal.
  • Experience8-15 years
  • Response rate100%
  • Response time1 hour
The project will begin once you accept Sophie's quote.
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Location and workplace preferences
Location
Paris, France
Remote only
Primarily works remotely
Preferences

Project length

  • ≤ 1 week
  • ≤ 1 month
  • Between 1-3 months
  • Between 3-6 months
  • ≥ 6 months

Business sector

  • Fashion & Cosmetics
  • Wine & Spirits
  • Retail (Small Business)
  • Health & Wellness
  • E-commerce

Company size

  • 1 person
  • 2-10 people
  • 11 - 49 people
  • 50 - 249 people
  • 250 - 999 people
+2 other

1000 - 4999 people, ≥ 5000 people

Verifications

Freelancer code of conduct signed

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Verified email
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Expertise (9)
Sophie in a few words
Fierce marketer, brand innovator & creative mind with over 10 years of marketing experience in cosmetics across 4 different markets (France, Italy, Germany, US) both in local marketing and marketing development.

I can help you grow your beauty or wellness business in two ways:
1. Project consultancy: I can deliver strategic & actionable recommendations regarding any of the following topics (brand launch or relaunch, innovation & design development, product launch, brand identity, strategic positioning, marketing mix, communication strategy, competitive intelligence, trends analysis)
2. Interim marketing management: I can be available for a fixed term assignment, on a part-time or full-time basis.

I work remotely but I can be flexible geographically on a hybrid basis in Europe (primarily Paris) and in the US (New York, LA).

My key strength:
- Strategic thinking (launch strategy, brand identity & positioning)
- Creativity (concept, design, content ideation and creation)
- Acute sense of aesthetics and sensitivity to trends


My way of working:
- I am highly adaptable and I am used in fast-paced and ever-changing environments
- I have strong presentation skills with a lot of exposure to senior management and retailers as well
- I am pragmatic with an action-focused and solution-driven mindset
- I am very resourceful and able to use any available tool to create inspiring visuals and rough designs (for testing, briefing, internal discussions purposes)
- I can work interchangeably in English and French

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Experience
  • Google
    CEO
    SOFTWARE PUBLISHING

    Menlo Park, CA, USA

    September 1998 - Today   25 years
    If I had to sum up my life up to this point, I'd say it's been one heck of a ride...

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