Skill set (38)
Olivia in a few words
Digital marketing and branding specialist using a diverse base in human behaviour and video production for those who need to develop and/or maintain brand identity.
I create and maintain brand worlds and marketing campaigns using storytelling, visual culture, and strategic planning.
I've successfully grown clients' social media presence, developed brands, and created/implemented marketing campaigns. I can deliver all of these and more.
Experience
- Ethos ESGHead of Social Media StrategyBANKING & INSURANCEJune 2021 - Today (3 years and 10 months)Conduct market research on industry standards regardingdigital communicationCreate & implement social media strategyAnalyse social media reportsSupport ETHOS ESG Marketing Head
- STUDIOCANALInternational Digital Marketing Manager AssistantFILM & AVJanuary 2021 - July 2021 (6 months)Assist the Digital Project Manager in the development ofdigital strategies for international filmsCreation of Social Roadmaps to assist in the development andlaunch of digital assets for each campaign for new releases.Curation and management of the monthly e-newsletterCopywriting and scheduling of posts on Studiocanal’sInternational social media channels (Facebook, Instagram)Inform the digital strategy for each film through research
- ALEXANDRA ENGELFRIETCo-Head of Branding & MarketingARTS & CRAFTSOctober 2020 - February 2021 (4 months)Conduct industry research, perform S.W.A.T. analysis, andcreate competitor benchmarkCreate brand portfolio (visual and conceptual)Develop social media marketing strategySupport implementation of strategyCreate and grow social media channels
1 recommendation
AE
Alexandra Engelfriet recommend Olivia
02/09/2021
Olivia Spinelli and Aris Wakefield of Taken Consulting have been invaluable for my presence on and positioning in the world of social media. They gave me new insights in the workings of these media and awareness of their importance for a present-day artist. They created a consistent and identifiable brand aesthetics which enhances the presentation of my work.
Olivia is a wizard of the technical workings of these digital platforms and her help to coordinate my pages on the different platforms as well as their connection to Buffer is priceless.
The wonderful website Olivia and Aris created for me is fresh, navigable and engaging and gives a captivating first impression of my work in such a way that one can feel the experience of it which invites to probe further to discover more. A huge and original improvement to my old, old-fashioned, web-site, and much more in tune with present day requirements.
Last but not least it was a great pleasure to work with Olivia, both at times when things were going smoothly, as when I threatened to get lost. Her help and encouragement prevented me from giving up.
Olivia is a wizard of the technical workings of these digital platforms and her help to coordinate my pages on the different platforms as well as their connection to Buffer is priceless.
The wonderful website Olivia and Aris created for me is fresh, navigable and engaging and gives a captivating first impression of my work in such a way that one can feel the experience of it which invites to probe further to discover more. A huge and original improvement to my old, old-fashioned, web-site, and much more in tune with present day requirements.
Last but not least it was a great pleasure to work with Olivia, both at times when things were going smoothly, as when I threatened to get lost. Her help and encouragement prevented me from giving up.
Education
- PsychologyAllegheny College2019With an emphasis in Neuropsychology and Cognitive Psychology
- Communication ArtAllegheny College2019With an emphasis on Media Studies and Video Production
- Global CommunicationAmerican University of Paris2021With an emphasis on Digital Cultures and Industries
Certifications
- Email & MarketingHubSpot Academy2021