Expertise (21)
Skills
Nicolette in a few words
Canadian born, Parisian living.
As a social media native, as soon as opportunity presented itself, I jumped on the occasion to work in the world of Social. Having gained my first experiences as a Community Manager at Publicis Conseil, developing social media strategies for several of Accor's finest hotels (Orient Express, Fairmont, Sofitel, etc.), I soon moved to a different realm of luxury: skincare, beauty and fashion (Christian Louboutin Beauty, Lancaster, Orveda, etc.).
Now, a Social Media Manager, Creative Strategist and Copywriter, I can provide you with start to finish plan for your social channels, all platforms accounted for.
📱⊹ SOCIAL MEDIA MANAGER / CONTENT STRATEGY
- Content calendar creation.
- Copywriting in English.
- Social page(s) audit and KPI analysis.
- Social media strategy development - Instagram, TikTok, Linkedin.
- Social media ecosystem.
- Social Media TOV + best practices.
- Activation/campaign strategy creation.
- Social playbook.
✍⊹ WEB WRITING / SEO WRITING / COPYWRITING
- Web & SEO optimized content writing.
- Writing of journalistic content: news briefs, press articles, press releases.
- French to English translations.
- Creative copywriting.
👀⊹ TRENDWATCHING
- Weekly Instagram Trends
- Weekly TikTok Trends
As a social media native, as soon as opportunity presented itself, I jumped on the occasion to work in the world of Social. Having gained my first experiences as a Community Manager at Publicis Conseil, developing social media strategies for several of Accor's finest hotels (Orient Express, Fairmont, Sofitel, etc.), I soon moved to a different realm of luxury: skincare, beauty and fashion (Christian Louboutin Beauty, Lancaster, Orveda, etc.).
Now, a Social Media Manager, Creative Strategist and Copywriter, I can provide you with start to finish plan for your social channels, all platforms accounted for.
📱⊹ SOCIAL MEDIA MANAGER / CONTENT STRATEGY
- Content calendar creation.
- Copywriting in English.
- Social page(s) audit and KPI analysis.
- Social media strategy development - Instagram, TikTok, Linkedin.
- Social media ecosystem.
- Social Media TOV + best practices.
- Activation/campaign strategy creation.
- Social playbook.
✍⊹ WEB WRITING / SEO WRITING / COPYWRITING
- Web & SEO optimized content writing.
- Writing of journalistic content: news briefs, press articles, press releases.
- French to English translations.
- Creative copywriting.
👀⊹ TRENDWATCHING
- Weekly Instagram Trends
- Weekly TikTok Trends
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Experience
- GoogleCEOSOFTWARE PUBLISHING
Menlo Park, CA, USA
September 1998 - Today 25 yearsIf I had to sum up my life up to this point, I'd say it's been one heck of a ride...HTML CSS JS Photoshop
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3 recommendations
Camille Liffraud and 2 other people have recommended Nicolette
8/22/2023
It was a pleasure to work with Nicolette as she is always involve in her work, very proactive and solution oriented. Her knowledge is social media and trends helped us to propose creative and innovative ideas to our client. Also, she made sharps recommendations and always illustrated her thoughts with some example and research in order to defend her ideas.
8/16/2023
I highly recommend Nicolette; she works very efficiently and possesses an excellent understanding of social media platforms. Her work is highly valued in the agencies where I have had the opportunity to work, whether it be as a social media manager or in more advanced strategic roles.
8/1/2023
Nicky a été très efficace dans la compréhension du besoin et complète dans sa réponse au brief. C'est un plaisir de bosser avec elle également pour sa bonne humeur :) Merci Nicky !
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Education
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Certifications