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Natalie Arney

SEO Consultant
  • Suggested rate
    $636 / day
  • Experience8-15 years
  • Response rate100%
  • Response time1 hour
The project will begin once you accept Natalie's quote.
Location and workplace preferences
Location
Brighton and Hove, England, United Kingdom
Remote only
Primarily works remotely
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Skill set (10)
Natalie in a few words
I've been working in Digital Marketing for 11 years, and SEO for 8 years. Although SEO, Content Marketing and Digital PR are my bread and (vegan) butter, I am also skilled and experienced in PPC, Paid Social and Email Marketing, alongside everything Digital and Growth Marketing Strategy.
Now that I’m freelance, I enjoy working with purpose-led businesses that align with my own life views.

I've worked at agencies such as Jellyfish and iCrossing, alongside working in-house, where I ran the Marketing & Customer Acquisition department at Alternative Airlines.

At Alternative Airlines my work led to an increase in SEO visibility of over 500%, over 170% increase in total monthly visitors (80% of which were from SEO) and led the team to grow from 2, to 7 members. This work also contributed to the company winning a Sunday Times Tech Track Award.

I've spoken at BrightonSEO 3 times, ReadingSEO once, and have been on a panel for PRCA on the intersection of SEO and PR.

I am an active member of Women in Tech SEO where I've run training sessions and am currently a mentor, and I've appeared on numerous SEO-related podcasts. I've run a webinar and created content on Internal Linking for Sitebulb, I frequently work with SEMRush and their content and influencer teams, have run and been a guest on many SEO Twitter chats, and have appeared on Aleyda Solis's Crawling Mondays. I was an expert consulted on Aira and Women in Tech SEO's 'State of Technical SEO' report and was recently included in Majestic's SEO in 2023 content as an expert.

Prior to working in Marketing, I was a Business Studies and ICT teacher at Secondary level, a member of the Transition Stage Action Team at the school I taught at, and a volunteer for GirlGuiding UK (working as an Adult Leader, Division PR, and District Commissioner)

I love making a difference for my clients, and testimonials are available upon request.
Experience
  • Natalie Arney - SEO Consultant
    SEO Consultant (Digital Marketing)
    February 2020 - Today (4 years and 10 months)
    Brighton and Hove, UK
    In my current role I am consulting on acquisition and growth for a variety of sites across a wide range of niches. A large proportion of the acquisition consultancy has an emphasis on SEO, however, my work also factors in a variety of other marketing channels. Ways I can help companies and agencies include:
    - Strategy and data support
    - Technical SEO analysis, fix recommendations and implementation support
    - Content strategy and support
    - Digital PR and link building strategy and implementation
    - All-round SEO support
    - Managerial support for in house and agency side SEO teams The companies I work and have worked with have included a large classifieds site, a Digital Marketing SAAS brand, a B2B financial services brand, multiple e-commerce brands, hospitality brands, a funding platform and an investment company.
  • Tea, Cake and Make blog
    Owner and Editor
    June 2012 - Today (12 years and 6 months)
    As editor of Tea, Cake and Make (www.teacakemake.com), I produce quality content to be read by a variety of audiences. I specialist in lifestyle, food and craft related content. I have worked successfully with a number of top brands, including Barclaycard, Legal and General, Comet, Ben & Jerry's, and Panasonic.
  • Alternative Airlines
    SEO Manager
    May 2018 - February 2020 (1 year and 9 months)
    As SEO Manager at Alternative Airlines I was responsible for customer growth and acquisition for all channels, with a particular focus on SEO and Content Marketing. I led my team's strategy (long term, short term, and day-to-day) to acquire and retain customers, alongside building the brand of a reasonably new and growing company. Since I started at Alternative Airlines in May 2018, my strategy led to a 500% increase in SEO Visibility and over 170% increase in total monthly visitors.
Recommendations
Education
  • PGCE, Business Education
    University of Brighton
    2005
    PGCE, Business Education
  • Bachelor of Arts
    University of Greenwich
    2004
    Bachelor of Arts (B.A.), Marketing