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Michal Rakowski

Senior Marketing Expert & Strategist
1 recommendation
  • Suggested rate
    $708 / day
  • Experience8-15 years
  • Response rate100%
  • Response time1 hour
The project will begin once you accept Michal's quote.
Location and workplace preferences
Location
Berlin, Germany
Can work onsite in your office in
  • and around Berlin (up to 50km)
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Michal in a few words
In 10+ years of my professional career I’ve collected diverse business and marketing expertise from nation-wide media, entertainment companies, start-ups and global corporations. Now I want to share it with others.

What can you expect of me?

✅ marketing strategy creation based on goals of my clients
✅ setting up goals, KPIs and budgets
✅ communication stratedy
✅ project creation and management
✅ brand campaigns
✅ customer journey creation with in-detail list of pain and love points
✅ customer personas creation
✅ communication channel development

Which industreis have I worked for?

📲apps (3+ years)
📈 FMCG (5+ years)
📝 nationwide media (4+)
🎪 entertainment events - music festiwal (11+)

Experience
  • EasyToys
    Consultant
    LUXURY GOODS
    November 2022 - December 2022 (2 months)
    Amsterdam, NH, Netherlands
    Event strategy preparation for polish market in order to boost brand’s awareness

    KPI and Budget preparation in line with brand strategy
    Events Strategic planning Branding Brand content market research
  • GoPackShot.pl
    Marketing Strategiest
    FASHION & COSMETICS
    October 2022 - December 2022 (2 months)
    Wrocław, DS, Poland
    Concept creation for website development in order to meet sales KPIs
    Marketing strategy Webmarketing strategy online marketing concept creation
  • Going. app
    Key Partner Strategist
    TECH
    April 2022 - Today (2 years and 6 months)
    Warsaw, MZ, Poland
    created, planned, developed, optimised and executed all promotion campaigns for biggest events, including FEST Festival and On Air Festival in order to meet sales KPIs

    co-creating brand strategy for main communication channels
    Branding Brand content marketing strategy Social media Communication Communication strategy performance marketing
1 recommendation
ŁP

Łukasz Pakuła recommend Michal

Łukasz PakułaŁP
Łukasz Pakuła
choices®
13/02/2023
Dedicated, professional and responsive. Michal's knowledge, ways of communicating it, soft and hard skills are truly outstanding and made our cooperation not merely smoothly educational but also good fun. I take pride in being able to recommend Michal's services to all interested parties. 
Education
  • Bachelor of Arts: Cultural Studies - Management of Cultural
    Adam Mickiewicz University
    2010