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Michael Gray

Google Ads Specialist
  • Suggested rate
    $317 / day
  • Experience8-15 years
  • Response rate100%
  • Response time1 hour
The project will begin once you accept Michael's quote.
Location and workplace preferences
Location
Brighton, England, United Kingdom
Remote only
Primarily works remotely
Verifications
Verified email
Languages
Categories
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Skill set (9)
Experience
  • MPB
    Performance Marketing Manager
    October 2020 - February 2023 (2 years and 4 months)
    Brighton, Brighton and Hove, England, United Kingdom
    Implementing global media strategy across UK, US, DE, FR and EU markets Managing media agency relationship and performance Leading in-house media optimisation through relationships with Content, SEO, Product and Design teams Responsible for product feed management and optimisation of global inventory Implementing data visualisation solutions to improve stakeholder engagement Responsible for efficiently growing media return - the business' biggest single channel for revenue
  • Fresh Egg Digital Marketing Agency
    Senior Paid Media Manager
    April 2017 - October 2020 (3 years and 6 months)
    Worthing, UK
    Planning, strategy, implementation and management of biddable campaigns across paid search, social, shopping and display for our clients. Management of annual ad spend in excess of £6m. Collaborating on multi-channel campaigns and projects with SEO, Content, CRO, Insight & Analysis, and Design & Development teams. Consultancy, training and recruitment for in-house biddable teams who are either bringing their skills in-house from an agency or need to develop a plan to do so. Fostering an approach of incremental gains through a test and learn mentality. Collaborating with a variety of paid media freelancers on both project and retainer work. Maintaining and developing agency relationships with vendors such as Google and Facebook. Use of reporting and data visualisation tools such as Google's Data Studio to get meaningful insights on performance and opportunities.
  • www.michaeldgray.co.uk
    Freelance Paid Media Manager
    October 2016 - October 2020 (4 years)
    Brighton, UK
Recommendations
Education
  • Bachelor of Arts
    University of Sussex
    2013
    Bachelor of Arts (BA), English Literature (British and Commonwealth)