I’m Megan, a brand strategist, journalist and public relations consultant.
I’ve spent over 16 years breathing life into brands through trailblazing PR, integrated marketing campaigns and laser-sharp communication strategies.
I’ve worked with individuals with embryonic ideas, entrepreneurial start-ups and established global entities. I innovate, strategise and experiment to get to the innermost realms of a brand’s psyche. I’ve been agency-side and in-house and have extensive experience building and scaling cross-regional, multi-disciplinary teams. I know what makes a great story and how to connect it in the right way, at the right time to the right people.
My journalistic skills mean that I know what questions to ask to get to the core of a brand, ensuring dynamic messaging and cohesive communications across all channels, from strap-lines to pack copy, POS material, catalogues and more.
I unearth captivating stories, simplify complicated marketing messages and slice through chatter. I help brands connect with their target audiences in a meaningful manner, fostering emotional connections that elevate with clarity in a cluttered marketplace.