Faff-free, quirky copywriting for businesses with hearts and smarts
I work with:
• encore entrepreneurs
• makers of beautiful things that don’t cost the earth
• humans helping build healthy, connected communities

I’ve been writing clear, convincing words for exacting humans for over 40 years. As a lecturer, training designer, digital project manager, and freelance copywriter I’ve seen it all. And I still love my job.

SEO website copywriting
If you’ve got a hunch that your website isn’t pulling its weight. Or a heap of Google analytics that tell you for sure that your site is falling down on the job, I can help

Blogs
If you’ve got old content languishing on a thoroughly unloved blog page, I’ll edit and repurpose the stuff worth saving AND write fresh, brand spanking new, SEO friendly content to attract the attention you deserve.

Brochures
Got marketing materials dying on a dusty shelf waiting for updates that never come? Let’s add some perfectly precise copy that perks them up and and revives their fortunes (and yours).

Case studies, capability statements, award submissions. I can take a brief and whip it into words that get you the outcomes you need – on time, every time.

Sales emails and newsletters
If your hit rates are woeful, my honest, astute sales copy helps you swap abysmal for irresistible.

Looking for a savvy, multi-skilled copywriter who wasn’t born yesterday? Work with the wrinkly writer.