Dynamic analyst with 5+ years of experience in market research, social media marketing and neuromarketing. Skilled in quantitative data analysis, social listening and audience profiling. Through research and data analysis, I help clients get closer to their consumers, by understanding their behaviour, wants, and needs, generating innovative insights to inform the marketing strategy. Staying creative is key, hence I love looking at things from different perspectives to produce critical thinking for effective problem-solving and decision-making, in order to come up with new solutions.

Produced work for: Activision (Global), Barilla (Global), WASA (Global), LEGO (IT) Lidl (UK), Kellogg's (Europe), Yamaha Music (Europe), Xiaomi (UK and IT), Mail+ (UK), Uber Eats (UK), DEVCO (Europe), Freeletics (Global), Lavazza (Global), Netflix (IT), Adidas (IT), Blizzard-Tecnica (Global), Campari (IT), Lega Serie A (Global), MSC (Global), San Pellegrino (IT).