For just under a decade I’ve been honing my marketing skill set, over time specialising in direct marketing and CRM.

I take pride in quickly assimilating a brand’s tone of voice, to create powerful communications for use across the customer lifecycle. My analytical mindset allows me to not only identify opportunities but also implement and optimise solutions that work for your business. I have not only designed CRM strategy to launch and scale eCommerce shops, but also worked with established businesses to drive acquisition and retention.

Whilst my experience is primarily in e-commerce, I have also worked on successful projects to deliver events, create LTV boosting strategies for subscription services and to level-up loyalty programs.