I lead the development of digital campaigns and products from concept to finalisation, I love working on innovative projects; I am efficient, direct, patient and creative. Research is an integral part of my work to deliver successful products and how its delivered, and I am always interested in developing and adapting different approaches to optimise workflows and processes, as well having a keen eye on the products my teams delivers, whether they are political communication campaigns, fashion Ai, data-visualisation web apps or change management projects.

I am particularly interested in topics surrounding sustainability and governance.