As a Growth Marketer, I have specialist Programmatic trading and AdOps experience working with end-to-end campaign management (including trafficking, publisher deals, setup, optimisation and reporting). I have worked with The Trade Desk and DV360 and Verizon Media DSPs across Digital Display, Video, VOD, Audio and Native campaigns. I also have extensive experience driving performance results across social channels with Facebook Media Buying.

I have worked across performance and branding activations, working towards KPIs such as sales, revenue, cost-per-acquisition, conversion rates, reach, viewable impressions, view-through rates, and click-through-rates. I have worked with budgets ranging from £200 - £120k.

I can advise on the best media buying strategy to help meet business goals. I will provide an in-depth reporting analysis of the campaign's performance to provide valuable insights for future activity.

I also have experience negotiating and setting up publisher deals in DSPs.