Gurby B.
Online Marketing Strategy Expert
  • Suggested rate
    $677 / day
  • Daily rate details

    Freelancer rate (excluding tax)
    $677
    Malt service fees (excluding tax)
    $0
    Total (excluding tax)
    $677
    This rate is for suggestive purposes only. The freelancer will send you a tailored quote based on the details provided in your project proposal.
  • Experience8-15 years
  • Response rate100%
  • Response time1 hour
The project will begin once you accept Gurby's quote.
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Location and workplace preferences
Location
The Hague, ZH, Netherlands
Can work onsite in your office in
  • The Hague and around (up to 50km)
  • Amsterdam and around (up to 10km)
  • Utrecht and around (up to 10km)
  • Rotterdam and around (up to 10km)
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Expertise (21)
Gurby in a few words
Why I'm the right expert for this position?

This is my approach when starting any project.

I want to know what your marketing objective is:
1.​​​​​​​​​​​Do you want to connect with your target audience online and build brand awareness?
2.Do you want to turn website visitors into leads?
3.Do you want to turn your leads into prospects and prospects into paying customers?
4.Do you want to inform your target audience (or recruit new talent)?

Next, with the information above I will work on the following formula:
1.Who's your dream customer? (get into the mind of your target audience);
2.Where can I find him/her? (where does your target audience congregate online?);
3.What hook do we need to use? (what can we offer [lead magnet] to hook him/her so we can start building a relationship?);
4.What result do we want to give your target audience? (what value can we keep offering, above and beyond of what we currently do [value ladder], so we can keep asking for [more] money?).

When I have those questions mapped out I can start working on the sales process by setting-up, lead and activate a digital marketing strategy (1. Website [sales funnel], 2. Content Marketing, 3. Search Marketing Optimization, 4. Social Media Marketing, 5. Social Media Advertising, 6. Search Engine Advertising, 7. Email Marketing, 8. Website Monetization, 9. Automate, Scale and Analytics) and help you reach your marketing objective.

What specific success do I have that makes me right for this position?
I'm experienced (more than a decade) with the set up and managing an automated sales campaign (of landing pages, lead magnets and a sequence of ads and emails) that will move your target audience through the 3 phases of the sales process (connect, commit and close a.k.a. customer journey).

This is an approach most marketers don't even know about, as most of them only know a piece of the puzzle of the digital marketing tactics that work TODAY, so they can achieve their clients marketing objective.

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Experience
  • Google
    CEO
    SOFTWARE PUBLISHING

    Menlo Park, CA, USA

    September 1998 - Today   25 years
    If I had to sum up my life up to this point, I'd say it's been one heck of a ride...

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