Communications professional with experience working in the fashion industry and a passion for all things digital, marketing and social.

I consider myself an ambitious, experienced, digital marketing manager, passionate about managing exciting digital, social media & influencer campaigns.

Organized and strong marketing professional with an MA in Fashion Communications and Digital Media. Fluent in English, Italian & Spanish.

Skilled in Social Media Strategy, Copywriting, Events, PR, Communications and Content Management.

Skills:

Community Management: owning the local market strategy for getting into culture through building with community

Reactivity: seeking out opportunities to be reactive to conversations that the brand should be part of through regular monitoring of the platforms and trends

Influencer Management: briefing, communicating, and negotiating with influencers for relevant campaigns and activations

Reporting: weekly and monthly reporting on the success of our output, contextualising data and dissecting performance.

Briefing & Scheduling: using the insights from the monthly performance and culture reports to brief the Creative team on producing content and scheduling content on social channels

Project Management: working closely with the client team to ensure all of the work is delivered seamlessly and to a high standard

Client Services: developing a strong working relationship with the client team to ensure that the social strategy and output are adding value to their business

Content ideation and platform strategy: working with our core EMEA Creative Strategy and regional Creative to ensure we are producing best-in-class, social-first content

Copywriting: acting as the voice across the brand's local channels, writing copy across community responses and captions