I am an award-winning social media strategist with over 14 years of digital content experience.

I have worked in private consultancy, created a social media offering from scratch at an award-winning creative digital agency, and headed up the social media and editorial departments at multiple leading creative agencies.

I am passionate about creating best practice social and digital content which drives action and gets results.



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I am a social media obsessive and a trendspotter who understands the human motivations behind how and why people use the web, and how brands can benefit. I have experience working with big and small brands in the B2C and B2B space, and leading agency teams to achieve client objectives.

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Clients I've worked on include WWF International, Costa Coffee, Compare the Market, O2, easyJet, P&O Cruises, Ferrero, Unilever (Dove, Surf, Radox, Hellmann's), Sony Mobile