Diana Trantina
Digital Media, Content Marketing, Media Planning
  • Suggested rate
    $373 / day
  • Experience8-15 years
  • Response rate100%
  • Response time1 hour
The project will begin once you accept Diana's quote.
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Location and workplace preferences
Location
Paris, France
Remote only
Primarily works remotely
Preferences

Project length

  • ≤ 1 week
  • ≤ 1 month
  • Between 1-3 months

Company size

  • 2-10 people
  • 11 - 49 people
  • 50 - 249 people
  • 250 - 999 people
Verifications

Freelancer code of conduct signed

Read the Malt code of conduct
Verified email
Languages
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Expertise (12)
Diana in a few words
Responsible for clients’ digital image and brand love.
Developing 360° media strategies to increase awareness and grow market share.
Leading campaigns from media & budget planning to activation and reporting.
Helping to conceptualise brand communication voice and visual language.
Identifying uncluttered media channels, emerging trends & unique partnership opportunities.

What Can I Do for You?

🚀 Brand Content Management
- define your target audience
- define your brand voice that will instantly differentiate you from your competitors
- develop Big Idea & Communication Platform that resonates with your target audience 
- produce brand communication guidelines 
- manage the production of audio, video & visual assets according to the Brand Book 


🎯 Digital Media Strategy
- identify the best digital communication touchpoint to reach a target audience
- build digital media presence strategy (social media, partnerships – influencers, platforms, online magazines; metaverse/gaming)
- put together and implement a cost-efficient media plan delivering KPIs (CTR, CPA, CPE, CPM, UU, Technical Reach)
- launch, evaluate and optimise the performance of digital campaigns


📌Content & Project Management
- manage complex campaigns with cross-functional (and scattered across locations) teams
- evaluate and optimise digital media budgets
- produce content: photos, videos, podcasts & other audio formats, SEO-focused blogs
- put together and manage a team of content makers (designers, producers, photographers, writers)
- implement content amplification in media-owned media channels (social media accounts, official website, e-commerce platforms) and advertising channels (Facebook & Instagram Ads, Google Ads, OLV, TikTok Ads)

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Experience
  • Google
    CEO
    SOFTWARE PUBLISHING

    Menlo Park, CA, USA

    September 1998 - Today   25 years
    If I had to sum up my life up to this point, I'd say it's been one heck of a ride...

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