Decisive marketing manager with 6 years of experience driving company growth through creative and innovative strategies. Skilled at analysing market trends and customer needs to develop highly effective, targeted marketing campaigns. My Experience covers a broad range of branding, marketing, communication & PR.

• I worked with media, talent, influencers and key brand partners to implement brand strategies and deliver campaigns to grow brand awareness and engagement.
• Deliver across all brand marketing activity, including the management of Fred Sirieix partnership. (strategy, implementation and analysis)
• Brand planning and copywriting - ensuring brand tone of voice is consistent across digital channels.
• Work closely with the digital/e- commerce team to ensure brand ideas have scope on the digital platforms and all elements of brand activities are fully integrated digitally.
• Talent management - Build close working relationships with all key talent, media and brand partners to ensure an always-on approach to PR - for a baked social strategy.
• Manage all social media campaigns, print and OOH advertising.
• Developed cohesive marketing strategies, identifying macro trends,
opportunities and challenges to deliver successful campaigns.

• Analysed customer data and campaign performance to drive improvements.
• Developed cohesive marketing strategies, identifying macro trends, opportunities and challenges to deliver successful campaigns.
• Supervised all marketing and planning activities to achieve company goals.
• Produced promotional materials with creative copywriting and photo editing skills.
• Forged strategic partnerships to broaden the customer base.
• Monitored campaign performance, adapting strategy as needed to
ensure business goals were consistently met.
• Developed targeted Facebook, TikTok and Instagram Ads campaigns.
• Increased Facebook and Instagram sales by 240.7%
• 17.4% increase in engagement after introducing a new social media
strategy