I am a freelance writer specialising in cause-related fundraising and campaigns.

I write words that motivate people to act, in service of a better world.

From inspiring new supporters to deepening the engagement of your existing ones, I’m here to serve your mission and help you have the impact you deserve. Whatever you need to say, I’ll find the right words.

About me:

My career to date has taken me all over the charity sector, from Greenpeace to Mind and Centrepoint to Cancer Research UK. My persuasive writing skills found me a natural specialist home in marketing, fundraising and campaigns.

During six years at Greenpeace, my proposals and appeals generated millions in donations, consistently breaking organisational records. My report-writing secured the ongoing support of a hugely diverse portfolio of funders. My pitches persuaded hundreds of A-list influencers to invest their time and donate their platforms in service of campaigns.

I’m a self-starter and an excellent multi-tasker: as a mum of young twins juggling freelance work, childcare and writing a memoir, you have to be!

My services:

- Marketing and fundraising copywriting: service and sales pitches, Trust and Foundation bid-writing, Major Gifts proposals and presentations, mid-level donor and Direct Marketing appeals.

- Organisational communications: mission statements, impact reports, newsletters, web copy and blogs.

- Stewardship and reporting: subscriber, regular donor, high value, Trust and Foundations and any other supporter audiences.

What I offer:

- The ability to enrol the reader in a shared vision, and make them feel part of our cause.

- The flexibility to adapt style and tone, creating reader-centric communications that are seamlessly tailored to our audience.

- The knack of getting to the heart of the matter, finding clever ways to distil key messages and get the results we need.

- The commitment to deliver a piece of work that you’re happy with, within the timescales we agree.