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Catherine West

Marketing Insights Capability Consultant
  • Suggested rate
    $1,294 / day
  • Experience3-7 years
  • Response rate100%
  • Response time1 hour
The project will begin once you accept Catherine's quote.
Location and workplace preferences
Location
London, United Kingdom
Remote only
Primarily works remotely
Verifications

Freelancer code of conduct signed

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Verified email
Languages
Categories
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Skill set
Catherine in a few words
Capability is about more than just training!

Having led the capability function within a leading global FMCG business, I understand not only the technical aspects of training and capability, but how to actually drive capability change within an organisation:
From organisational design to specific skills based training interventions
From developing full capability building programs to individual coaching and development
From face to face, through to online and ebased learning programs
From workshop facilitation through to equipping a business to drive their own capability change

In my 12 years of experience within capability, I draw on my previous experience as an insights practitioner to deliver bespoke solutions that meet the particular needs of your business.

My day rate varies depending upon the nature and duration of the brief.

Recommendations available on request.
Experience
  • Carrot Capability
    Director
    EDUCATION & E-LEARNING
    August 2019 - Today (5 years and 8 months)
    London, UK
    Delivered bespoke insights-based training and capability solutions across a range of different platforms.
    Facilitated live-action workshops.
    Trained internal experts to lead capability change programs.
    Developed and delivered insights based processes and best practice; including research protocols.
    Individual coaching and skills development.
  • Twinings
    Senior Insights Capability Manager - 12 month fixed term contract
    EDUCATION & E-LEARNING
    July 2018 - August 2019 (1 year and 1 month)
    Andover, UK
    A 12-month contract to support the Global Insights Capability Director to develop and implement key capability building programs.
  • Anheuser-Busch InBev
    Global Director - Insights
    EDUCATION & E-LEARNING
    October 2016 - July 2018 (1 year and 9 months)
    Woking, UK
    Established their Insights Academy to work alongside their existing Marketing Academy.
    Identified key capability and training interventions required to enable new organisational needs were met.
Recommendations
Certifications
  • Member of the MRS
    Market Research Society
    1995