Caroline Smith
Brand Consultant
  • Suggested rate
    $800 / day
  • Experience8-15 years
  • Response rate100%
  • Response time1 hour
The project will begin once you accept Caroline's quote.
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Location and workplace preferences
Cardiff County, Wales, United Kingdom
Can work onsite in your office in
  • Cardiff County and around (up to 50km)

Project length

  • Between 1-3 months
  • Between 3-6 months

Business sector

  • Consulting & Audits
  • Culture
  • Digital & IT
  • Education & E-learning
  • Energy & Utilities
+2 other

Health & Wellness, Tech

Company size

  • 2-10 people
  • 11 - 49 people

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Expertise (7)
Caroline in a few words
Brand, marketing, and communications expert, consultant and leader with senior, general and international experience focused on creating people first brands for organisations across varying sectors including, manufacturing, professional services, training and education, SaaS, Fintech, construction and property.

Working with organisations that want to build stronger relationships with the people they care about and love helping them stand out from the crowd by bringing a more imaginative and purpose-led approach to their brand.

I believe in ‘format-free’ thinking, using online, offline and hybrid tactics, to involve audiences in the most relevant settings. Today, more than ever, a compelling, customer-centric brand strategy is essential.

Let’s make this happen

Recent experience:
- Brand development support for IT consultancy
- Brand strategy support for a financial planner
- Brand and messaging working for a workplace wellbeing company
- Fractional Brand Director for an international Health and Safety training company
- Messaging and position workshop mental health coach
- Brand clarity workshop, health check, and route to market strategy for an accountant
- Positioning workshop for a web development agency
- Brand and marketing strategy for a CyberSecurity company
- Brand coaching for an international change management organisation
- Brand launch support for an events company

My Skillset/experience
- Brand Strategy.
- Brand transformation
- Brand architecture
- Go to market plans.
- Media & Communications Planning.
- Creative Strategy and campaign development
- Culture and employer branding
- Creative Concepting.
- Event planning and management

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    Menlo Park, CA, USA

    September 1998 - Today   25 years
    If I had to sum up my life up to this point, I'd say it's been one heck of a ride...

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