Audai Altaie

As a seasoned sales and marketing professional, I have demonstrated expertise in designing and executing integrated campaigns that span e-mail marketing, social marketing, direct mail, PR, print advertising, and event marketing. I have been responsible for providing business updates and offering strategic recommendations to senior-level management on the current and future state of Social Media Operations. My experience includes managing projects and acting as the primary point of contact for clients and internal teams to ensure objectives are clearly defined and deadlines are met. I have also leveraged my consultancy and project management skills to prepare reports and presentations for senior managers and clients. Additionally, I have developed and executed strategic public relations campaigns across multiple industries, including higher education, banking, and SMB, delivering measurable results for my clients.

As Regional Director – B2B Sales in MEA Region, I am fully accountable for bridging business operations across the target market segment and implement business development strategies to enhance revenue generation. I proffer strategic inputs related to operations; collate customer requirements and market dynamics for retaining and enhancing existing market share. I use in depth knowledge of the diverse markets to identify potential opportunities and new clients, ensure projects are financially viable, identify specific needs of customers, and create bespoke solutions. I enhance business performance through developing effective relationships, effectively resolve client complaints and queries related to products and services, evaluate team performance and render productivity enhancement feedback, as well as proffer training to staff and team members. I also assess and present detailed status reports at senior management reviews and board meeting to enable effective decision making. Notable accomplishments include: Highly rated for successfully penetrating new accounts in the B2B segment & Verticals. Also, consistently maintaining positive customer satisfaction index by rendering qualitative service across the tenure with the organization

In the position of Head of Enterprise Business, I provided professional leadership and management to Business and Enterprise, actively participated in industry and professional groups, proactively disseminated market and industry intelligence for re-engineering business strategies to enhance market penetration across the market vertical. I assessed effectiveness of plans concerning turnover, profit and share of marketing volume aimed at maintaining organisational bottom lines, and provided frequent and effective interaction with external agencies and local business groups for enhancing brand awareness across the target market segment. I developed and executed product promotional plans, developed and nurtured productive business relationships with middle and executive level of existing clients and prospect organisations for effectively closing identified business deals, implemented product strategies enhancing B2B process internal and externals, and set up strategic partnerships with new service partners to enhance B2B service management. Most notable achievements in this role include: Played key role in defining and implementing guidelines to Samsung B2B Channel Management by implementing Samsung's "STEP" Channel Partner program Instrumental in development and implementation of Samsung Smart Class Solution for the Education Vertical as well as Go to Market Strategy for all MENA Subsidiaries and Branch offices Successfully designed other value enhancement solutions and set up cross functional partnerships across identified verticals Groomed and mentored team of product line managers to efficiently manage products associated with product support and capability services